Hooray for Cheap(er) Books

A1Books.com, one of the largest online book retailers, is now offering a bonus point program for loyal customers. The A1 Points Program rewards returning buyers by assigning points to their account, based upon the dollar amount spent (e.g. $10.55 equals 10.55 points). When customers come back to A1 to make another purchase, they have the option of applying their points to their order total. Points can be redeemed for 1% of the total price.

The program automatically keeps track of customers’ points and is free to join.

A1Books CEO Shinu Gupta plans to add further incentives to the program in the near future, like chances to earn double and triple points. 

A1Books.com also sells DVDs, games, and electronics.

Cheap books? I’m there! Maybe now I can afford my copy of La Dotta Mano.

 

Story Source  Publishers Weekly  |  Image Source  Youth.sg

February 25, 2009 | Filed Under Newsies 

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